Houston is a city of ambition, culture, and crazy competition. From the Energy Corridor to the Heights, everyone is trying to make their mark. So, how does a local business owner like you actually get noticed in this dynamic city? Generic advice and cookie-cutter posts just don’t fly here. You need a strategy as unique […]

What do the most magnetic brands in the world have in common? Hint: It’s not a giant ad budget (though that helps). They all share a secret: they act like a media company. Think about it. Red Bull doesn’t simply run ads for energy drinks; they create and publish the most insane extreme sports content […]

If you’ve been on the internet for more than five minutes, you know video is king. But you also know the fear. That little voice that whispers, “I don’t know what to say,” “I’ll look so awkward on camera,” or “Why does my lighting look like a dungeon?” So, you don’t post. And in the […]

Hey, you. Yes, you…the one who just spent an hour staring at a blank screen, trying to think of a caption for that photo you took last week. It’s ok to be honest…the social media content treadmill is exhausting. You’re posting, you’re hashtagging, you’re doing all the things you’re “supposed” to do, but the needle […]

Let’s face it: Houston’s legal field is more competitive than a weekend pick-up game at Buffalo Bayou Park. Standing out feels next to impossible. Here’s the good news: video marketing can help you rise above the noise and connect with your audience in a way that feels personal, credible, and memorable. Why is video marketing […]

The average person spends two and a half hours on social media every single day – making social media for small business a crucial tool for interacting with countless brands and potential customers. As such, businesses without a strong online presence are failing to capitalize on the many benefits that social media can bring forth. […]